H&M Celebrates New David Beckham Ad Campaign With Statue Stunt at South Street Seaport on August 16;2012 in New York City.
Photo Credit: Anna Webber , Getty Images for H&M
MONTREAL - David Beckham is heading to a trio of Canadian cities - in statue form.
The larger-than-life versions of the English soccer star will appear in Toronto, Montreal and Vancouver as part of "statue stunt" with H&M.
The Swedish fast-fashion retailer partnered with Beckham on a bodywear line and is marking the launch of a new ad campaign with the statues, which stand about 6.7-metres tall.
The towering Beckhams will be on display at the Pacific Centre in Vancouver, the Eaton Centre in Toronto and inside the Montreal H&M at Peel and Sainte-Catherine Streets beginning Tuesday until Sept. 23.
New York and Los Angeles previously paid host to their own Beckham statues, which showcased the soccer star in his skivvies.
New products will be added to the collection later this fall.
© The Canadian Press, 2012
18 Sep, 2012
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Source: http://www.globalnews.ca/Entertainment/beckham+statue+erected+in+montreal+toronto+and+vancouver/6442717348/story.html
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